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Google videos vs. YouTube : Which is the best video search engine ?mercredi 8 novembre 2017
People love watching videos online, and producing great video content is quickly becoming one of the most surefire ways to command attention and grow a following. In fact, by 2019, video is expected to drive an astonishing 80% of all internet traffic.
Clearly, it’s important for businesses to start working on their video content sooner rather than later. And while producing great content is essential, that’s only half the battle. For your videos to benefit your business, people have to be able to find them, and that involves optimization.
So which video search engines should you focus on optimizing for ? This article will explore the differences between YouTube and Google Videos, the two biggest video search engines on the web.
Why YouTube and Google Videos display different results
Earlier this year, Stone Temple released a study that found that YouTube and Google Videos return different top results for the same query more than half of the time. In fact, the more YouTube results show up in a Google Videos query, the more dramatically Google’s results differ from YouTube’s.